One Pair Purchased
= One Tree Planted
After witnessing the devastating consequences of deforestation first-hand and discovering the incredible benefits of trees, we knew tree planting and environmental activism had to be our cause. Our socks are named after a type of tree – the Jack Pine tree.
For every pair purchased, we plant a tree through the Eden Projects charity. The Eden Projects reduces extreme poverty and restores healthy forests in Haiti, Madagascar, Ethiopia, and Nepal by employing local villagers to plant millions of trees every year.
To date, we’ve directly supported the planting of over 2,500 trees.